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Vice President Analytics & Insights

New York, New York

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Description

The VP of Analytics & Insights will be responsible for Pricing Analytics, Tune-In Advertiser Category Analytics, and Pre-Sale Ad Analytics. The person in this role will be responsible for creating, developing and executing a clearly defined analytics roadmap that align with overall operations strategy. Evaluates the performance, career planning and development for the team. Influences decisions regarding the hiring, firing, disciplinary action, promotional activity, and pay decisions for subordinates.

The VP will be responsible for managing the following:
1. Decile Analyses
2. National TV Performance Analyses
3. Incremental Reach Analyses
4. Analytics Pitch Work
5. Estimates
6. Performance to Inform Pricing
7. Tune-In Analytics

Qualifications

- Bachelor’s degree in related field. MBA from top program preferred.
- 10+ years of experience with 5+ years of experience in or related to the digital media and television technology industry
- Track record of bringing to market and scaling various technology and media solutions
- Excellent written and oral communication skills
- Executive presence in support of internal and external visibility and market exposure
- Must be comfortable working closely with customers, senior sales executives and media
- Excellent time and project management abilities
Job ID 2005858X Date posted 01/29/2020
Career Areas

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