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Sr. Product Manager – TV Platform Audience Data & Measurement

New York , New York

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Description

The Xandr TV Platform team is seeking an exceptional and seasoned Ads Product Manager to lead Data-focused product efforts including Audience Targeting, Measurement and Attribution. This critical team member will be responsible for deeply understanding the broad space of TV Data including all Xandr internal assets and 3rd party partner solutions and will be the subject matter expert related to the application of various data sets within the TV platform. The full-scope PM will own the roadmap and strategy for activating data within Xandr’s TV Platform including prioritizing/supporting data partner integrations that enables Buyers and Sellers to activate using that data. Critically, this lead will emphasize increasing the value of TV inventory by inventing solutions that accelerate our ability to help marketers attribute business outcomes to TV media spend on the Xandr TV platform. The Audience Data & Measurement lead will be a key partner for Xandr’s internal data team and participate in the due diligence process to understand the market’s needs and vendor strengths/weaknesses across the industry. This role requires 5+ years of ads product management experience at a marquee ad technology or digital video/social publisher; preferably with deep experience in TV focused data.



Job ID 1901643 Date posted 01/08/2019
Career Areas

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